Darling, You Can't Do Both: & Other Noise To Ignore On...
From two of the real women behind Doveâ€™s Campaign for Real Beauty, a creative, fresh and brutally honest guide to making it in the working world on your own termsJanet Kestin and Nancy Vonk have built their careers on unconventional creative thinking. As ad agency leaders behind Doveâ€™s Campaign for Real Beauty, they famously championed stripping away the photo retouching and false perfection that force women to conform to narrow beauty stereotypes and leave them feeling lacking. After years of rethinking brands, they decided to focus on rethinking the way women workor, in many cases, the way work doesnâ€™t work for women. Theyâ€™ve tackled the problem in their hallmark style: by turning expectations upside down and shaking them. Soundly.Early in their career together, Nancy was pulled aside by her boss and told she should go for the top job in her ad agencyâ€™s creative departmentbut was strongly advised not to have kids. He told her without varnish: â€śDarling, you canâ€™t do both.â€ť She and Janet, already a mom, refused to believe that â€śtruthâ€ť and went on to find a way to make motherhood not a roadblock in their careers, but an advantage. Now, in this smart, relatable guide Janet and Nancy argue that we as women need to start breaking the largely unspoken rules of business (some of our own making), such as Women canâ€™t do both career and family, Networking is for men, Nice girls donâ€™t get in your face and Asking for help is weak. It guides you through how you can really begin to change your realityand maybe even your companyfrom the ground up. Whatever your industry, or level of experience.Filled with steps you can take and advice you can test drive,Darling, You Canâ€™t Do Bothwill spark a new thread of conversation and a new wave of action for women in the workplaceone thatâ€™s realistic, positive and filled with effective strategies for every woman with career goals.