For over six decades, James Bond has been a fixture of global culture, universally recognizable by the films’ combination of action set pieces, sex, political intrigue, and outrageous gadgetry. But as the British Empire entered the final stages of collapse, as the Cold War wound down and the “War on Terror” began, and as the visions of masculinity and femininity the series presented began to strike many viewers as outdated, the Bond formula has adapted to the changing times. Spanning the franchise’s entire history, from Sean Connery’s iconic swagger to Daniel Craig’s rougher, more visceral interpretation of the superspy, James Bond Will Return offers both academic readers and fans a comprehensive view of the series’s transformations against the backdrop of real-world geopolitical intrigue and sweeping social changes.

Leading scholars consider each of the twenty-five films in the series, showing how and why Bond has changed and what elements of the formula have stood the test of time. Each chapter examines a single film from a distinct position, giving readers a full picture of the variety and breadth of the longest-running series in cinema history. Close formal readings; production histories; tracings of the political, social, and historical influences; analyses of the series’ use of then-new filmmaking technologies; reflections on the star personas that have been built around the character—these and many more approaches combine to produce a wide-ranging view of the James Bond film franchise. Essential reading for Bond scholars and aficionados alike, James Bond Will Return brings out the many surprising complexities of an iconic character.

Spanning the franchise’s entire history, from Sean Connery’s iconic swagger to Daniel Craig’s rougher, more visceral interpretation of the superspy, James Bond Will Return offers both academic readers and fans a comprehensive view of the series’s transformations against the backdrop of real-world geopolitical intrigue and sweeping social changes.

Acknowledgments
Introduction: James Bond—Agent of Continuity and Change, by Claire Hines, Terence McSweeney, and Stuart Joy
1. Bond and the New Elizabethans: Tradition and Modernity in Dr. No (1962), by Laura Crossley
2. “A Real Labour of Love, as They Say”: James Bond as a Sexual Plaything in From Russia with Love (1963), by Lucy Bolton
3. The Midas Touch: Eastmancolor, the Bond Franchise, and Goldfinger (1964), by Keith M. Johnston
4. The Popular Geopolitics of Thunderball (1965): Look Up, Look Down, and Look Everywhere!, by Klaus Dodds
5. Bond in the East: Orientalism and the Exotic in You Only Live Twice (1967), by Robert Shail
6. The Other Fellow: On Her Majesty’s Secret Service (1969), by James Chapman
7. Diamonds Are Forever (1971): 007 and Transatlantic States of Emergency, by Ian Scott
8. From Harlem to San Monique: Spatial Dichotomies, Voodoo, and Cultural Identity in Live and Let Die (1973), by Fran Pheasant-Kelly
9. “We All Get Our Jollies One Way or Another”: The Perversity and Pleasure of Christopher Lee in The Man with the Golden Gun (1974), by Julie Lobalzo Wright
10. The Spy Who Loved Me (1977)—Nobody Does It Better: “Keeping the British End Up” at a Time of National Crisis, by Terence McSweeney
11. Moonraker (1979) and the Canvas of Escapism, by Steven Gerrard
12. The Spectre of Death: Revenge and Retribution in For Your Eyes Only (1981), by Stuart Joy
13. The (Clown) Suited Hero: James Bond, Costume, Gender and Disguise in Octopussy (1983), by Claire Hines
14. Scowls and Cowls: Grace Jones, Costume Design, and A View to a Kill (1985), by Randall Stevens
15. “A Time When Indiscriminating Bed-Hopping Is Definitely Not Advisable”: Safe-Sex References in the UK Press Reception of The Living Daylights (1987), by Stephanie Jones
16. Bond in the New World Orders: Licence to Kill (1989), by Stacey Peebles
17. Cold War Nostalgia, (Geo)Political Progress, and James Bond in GoldenEye (1995), by Tatiana Konrad
18. Bond by the Numbers: Tomorrow Never Dies (1997), by Llewella Chapman
19. Bond at the Crossroads: The World Is Not Enough (1999), by Tobias Hochscherf
20. The Digital Domain of Die Another Day (2002), by Christopher Holliday
21. What Matters More: Hierarchies of Value in Casino Royale (2006), by Christine Muller
22. “Like a Bullet . . .”: Speed, Economy, and Canonical Continuity in Quantum of Solace (2008), by Estella Tincknell
23. “Sometimes the Old Ways Are the Best”: Technology and the Body in a Gothic Reading of Sam Mendes’s Skyfall (2012), by Monica Germanà
24. “It’s Always Been Me”: Spectrality, Hauntings, and Retcon in Spectre (2015), by James Smith
25. No Time to Die (2021) and The Spy Who Loved #MeToo?, by Terence McSweeney and Stuart Joy
Selected Bibliography
Contributors
Index

James Bond Will Return takes a chronological, anthological approach to the study of the cinematic Bond, enabling a totalizing view of the so-called ‘Bond experience.’ This is the most expansive and well-organized coverage of the Bond cinematic universe to date, representing film and cultural history par excellence.

Featuring established Bond scholars and new voices, this collection offers new and exciting perspectives on the film franchise. While each of the Bond films are a product of the time they were made, these essays tell us that the series has relevance to the world we live in today. Well written and fun to read, James Bond Will Return will excite even the most seasoned Bond scholar and fan.

With a stellar lineup of authors offering sharp, original analysis of every James Bond film to date, this book delivers a fascinating retrospective of the 007 franchise at a critical moment in the extended life of the series.