Today more people travel to Hungary for dental care than to any other country in Europe. The fascinating story of how Hungary became Europe's dental chair is a case study in medical tourism, which has become a growing multi-billion-dollar industry #151; exploding in places as varied as India, Brazil, Korea, and Costa Rica #151; as countries rewrite laws to compete for patients. Doctors and dentists have to run a business, but does globalization destroy the dream of high-quality universalhealth care? Sasha Issenberg, the acclaimed author ofThe Sushi EconomyandThe Victory Lab, goes on the trail of dental tourism in Eastern Europe in search of answers.